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The fate of Adidas' excess Yeezy stock, after splitting from Ye, aka Kanye West: rather than 'burn' it, CEO Bjørn Gulden plans to sell the sneakers and donate the proceeds to charity
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Furious Kanye West fan burns £12k stash of Yeezy shoes after rapper's vile racist tweets - Mirror Online
Burned by its costly Kanye West collaboration, Adidas chief executive says it's time to refocus | Independent.ie
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